The "Reasons".

People who subscribe the “Reasons” might concern about the society, the political issues. Those people might be Mid-class, drive a Mercedes everyday to work. Talked about the culture and what’s going on with political. Those people have knowledge and they make decisions for the society at some point.

The advertisers of these magazines should be Carmakers, such as “Ford”, “Cadillac” or some luxury brands like CHANEL, Gucci.

People buy this magazine because they want to know different opinions, they want to the story behind the story. Therefore, I think one way to promote to promote the Reasons is to have some article written by famous columnist. Let them talked about the breaking news happened in the world. What’s more, people want to see new ideas which can change the world. Introduce the new ideas will be a good way to have more readers. Reason and Reason Online are editorially independent publications of the Reason Foundation, a national, non-profit research and educational organization.

You can buy the “Reasons” in many places such as “ Target” or the University of Minnesota Bookstore.